NASCAR CANADA’S JOEY McCOLM MAKES SPECIAL APPEARANCE AT PICKERING TOWN CENTRE’S FARMERS’ MARKET

TUESDAY, SEPTEMBER 27, 2011

2 P.M. – 6 P.M.

Pickering Town Centre’s Farmers’ Market
1355 Kingston Road, East Parking Lot
Pickering, Ontario, Canada

Come meet Canada’s professional, (eco-friendly) Racecar Driver, Joey McColm.

“As part of his ongoing initiative to promote the importance of reducing the environmental footprint of driving both on and off the NASCAR circuit, Joey will speak briefly about working with Durham Region Sustain Ability to promote fuel efficiency and reduced driving.”

Joey McColm, will be signing autographs, greeting fans, and posing for photos, on Tuesday, September 27, 2011.

Here are the highlights of Nascar Canada’s Joey McColm Special Appearance event:

  • You can have your picture taken with McColm and his racecar, courtesy of Pickering Town Centre.
  • Each participant will receive their photo via e-mail.
  • The photos will also be posted to Pickering Town Centre’s facebook fan page.

Please click here to learn more about Joey McColm.

Here is the itinerary of the Nascar Canada’s Joey McColm Special Appearance event:

2:00 p.m.    Pickering Town Centre’s Farmers’ Market Opens

2:20 p.m.    Remarks – Lorna Murphy, Marketing Director, Pickering
Town Centre

2:25 p.m.    Remarks – Rachael Wraith, Durham Sustain Ability

2:30 p.m.     Remarks – Joey McColm

2:45 p.m.    Meet & Greet Joey McColm

7:00 p.m.    Pickering Town Centre’s Farmers’ Market Closes

Please note that patrons attending the Farmers’ Market are invited to donate
non-perishable food items at the on-site donation bin, to the Salvation Army – House of Hope Food Bank and St. Paul’s on the Hill Food Bank.

You're Invited: Meet Nascar Canada's Joey McColm on September 27, 2011

You're Invited: Meet Nascar Canada's Joey McColm on September 27, 2011

Enjoy!

MEDIA ADVISORY / PHOTO-OP

September 21, 2011

NASCAR CANADA’S JOEY McCOLM MAKES SPECIAL APPEARANCE AT PICKERING TOWN CENTRE’S FARMERS’ MARKET

WHAT:
Canada’s most promising young driver, Joey McColm, will be signing
autographs, greeting fans, and posing for photos, on Tuesday, September 27, 2011 at Pickering Town Centre’s Farmers’ Market.

As part of his ongoing initiative to promote the importance of
reducing the environmental footprint of driving both on and off the
NASCAR circuit, Joey will speak briefly about working with Durham
Region Sustain Ability to promote fuel efficiency and reduced driving.

Visitors will also have an opportunity to have a picture taken with
McColm and his racecar, courtesy of Pickering Town Centre. Each
participant will receive their photo via e-mail. The photos will also
be posted to Pickering Town Centre’s facebook fan page.

WHEN:    Joey McColm Appearance: Tuesday, September 27, 2011 – 2:00
p.m. to 6:00 p.m. Farmers’ Market: Open every Tuesday through
October 18 from 2:00 p.m. to 7:00 p.m.

WHERE:
Pickering Town Centre’s Farmers’ Market, 1355 Kingston Road,
Pickering, ON. East Parking Lot

WHO:
Photo and interview opportunities are available with: Joey McColm –
NASCAR Canada, Professional, (eco-friendly) Racecar Driver

Lorna Murphy – Marketing Director, Pickering Town Centre

Rachel Wraith – Durham Sustain Ability

DETAILS:
2:00 p.m.     MARKET OPENS

2:20 p.m.    Remarks – Lorna Murphy, Marketing Director, Pickering
Town Centre

2:25 p.m.    Remarks (Rachael Wraith) Durham Sustain Ability

2:30 p.m.     Remarks Joey McColm

2:45 p.m.    Meet & Greet Joey McColm

7:00 p.m.    MARKET CLOSES

BACKGROUND INFORMATION

Pickering Town Centre’s Farmers’ Market
Pickering Town Centre’s Farmers’ Market is a local, eco-friendly
famers’ market that takes place every Tuesday, from 2:00 p.m. to
7:00 p.m., in the East Parking Lot. The Market promotes local farmers
and local arts and culture, and is in support of Pickering’s local
food banks.

Patrons attending the Farmers’ Market are invited to donate
non-perishable food items at the on-site donation bin, to the
Salvation Army – House of Hope Food Bank and St. Paul’s on the
Hill Food Bank.

Durham Sustain Ability

Durham Sustain Ability (DSA) is an environmental not-for-profit and
social enterprise that supports individuals, organizations and
communities on the path to a sustainable future. DSA is home to Durham
Region’s sought after sustainability and conservation experts.

A community staple since 1982, for 30 years DSA staff and volunteers
have focused on practical, positive solutions. Building on its success
with the blue box, DSA uses conservation education to increase the
number of residents involved in environmental practices in their
homes, workplaces, and communities. For more information visit
www.sustain-ability.ca.

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